[SEATRADE 2025] Saint-Martin – A cruise on a human scale for an authentic island

Saint-Martin

Saint-Martin asserts its ambition to offer tailor-made cruises for refined tourism

Present at Seatrade Cruise Global 2025 in Miami, Saint-Martin (French part) asserted its unique positioning in the world of Caribbean cruising.
Through the testimonials of Aïda Weinum and Ellis Albéric, the island highlighted its desire to offer an authentic, selective experience that respects its cultural and environmental identity.

Saint-Martin

Authenticity as a pillar of tourism development

For Aïda Weinum, Director of the Saint-Martin Tourist Office, it’s essential to preserve the soul of the island in a rapidly changing cruise industry.

In Saint-Martin, the choice is clear: no very large liners on the French side, to preserve the balance between tourism and quality of life.

The island favours small cruisers and offers passengers a tailor-made experience, focusing on :

  • Gastronomy, as Saint-Martin is recognized as the gastronomic capital of the Caribbean,

  • Cultural workshops, such as cooking classes, dance classes and historical tours,

  • Authentic discoveries, far from mass tourism.

Saint-Martin
Aïda Weinum

We want every visitor to leave with a genuine souvenir, a sincere encounter with our region,” explains Aïda Weinum.

Raising awareness among the local population is also a major challenge, so that everyone becomes a player in this dynamic of upscale hospitality.

🎯 Aïda Weinum’s ambition is to establish Saint-Martin as a refined, human cruise destination, firmly rooted in its Caribbean identity.

Saint-Martin
Saint-Martin
Saint-Martin

A port for customized excellence

Saint-Martin
Albéric Ellis

Ellis Albéric, Managing Director of the Établissement Portuaire de Saint-Martin, confirms this differentiating strategy on the French side.

The port welcomes only small-capacity vessels, up to 750 passengers, giving priority to :

  • A human-scale approach,

  • A quality stopover, without saturation,

  • Personalized support for tourist flows.

Saint-Martin
Saint-Martin
Saint-Martin
Saint-Martin

A Caribbean delegation in solidarity in Washington

Saint-Martin

Our aim is not to compete with the big ports, but to offer a high-end alternative to companies and passengers alike,” stresses Ellis Albéric.

With a strong season from mid-November to May and growth of over 20%, the port plans to :

  • Platform expansion,

  • Dredging the channel to make it easier to accommodate certain units,

  • Maintaining quality standards in port and tourist services.

🎯 Ellis Albéric’s vision: to make Saint-Martin an exceptional stopover for customers in search of authenticity and refinement.

Saint-Martin, a destination of excellence

Saint-Martin

At Seatrade Cruise Global 2025, Saint-Martin (French part) demonstrated that authenticity and high standards can be the best allies of an ambitious tourism strategy.
By combining gastronomy, culture, tailor-made hospitality and port excellence, the island confirms its ambition: to remain true to its identity while offering visitors a rare and precious experience in the Caribbean.

Saint-Martin

One Response

Leave a Reply

Your email address will not be published. Required fields are marked *

More articles from RK

Bonaire salt marshes: pink ponds and white salt mountains in the south of the island
HISTORY & HERITAGE
Tolotra

Bonaire: 3,700 hectares of salt marshes conceal a history of slavery

At the southern tip of Bonaire, a Dutch-speaking island in the Caribbean, the salt marshes stretch out in pink and white basins across nearly 3,700 hectares—thirteen percent of the island’s total area. This postcard view, photographed every year by thousands of visitors from the coastal road, hides a history dating back more than five centuries, the story of salt that shaped Bonaire’s economy and, for two hundred years, the lives of hundreds of enslaved people. Along EEG Boulevard, which runs along the southern coast of Bonaire, mountains of white salt come into view kilometers before you reach them. Each contains about 10,000 metric tons of salt that is 99.6% pure, piled nearly 15 meters high, with up to 200,000 metric tons stored at any given time. Their whiteness, so intense that you need to keep sunglasses handy, stands in stark contrast to the pink of the neighboring pools. The salt

Read More »
Journées européennes du patrimoine 2026
EVENT MANAGEMENT
Tolotra

European Heritage Days 2026: Martinique Opens Its Archives.

On September 15, at 5 p.m., the conference room of Martinique’s Cultural Affairs Department is already packed. Journalists, cultural leaders, organizations, artists, and heritage professionals have gathered to find out what the 43rd edition has in store. With just four days to go before the 2026 European Heritage Days , scheduled for September 19 and 20, this press conference already feels like a journey across Martinique—from its Creole huts to its lighthouses, from Saint-Pierre to the monuments we sometimes pass by without really noticing them. European Heritage Days 2026: A Lively Conference Johan-Hilel Hamel, Martinique’s director of cultural affairs, opened the meeting without putting on airs. He even warned that the evening would not be a long monologue. The conversation quickly began to flow. A representative from Les Trois-Îlets speaks, followed by Xavier Nicolas from the Directorate of the Sea, Philippe Villard from the Heritage Foundation, Florence Le Gal from

Read More »
caribbean cinema
FILM & VIDEO
Tolotra

S3/10 – Stories of Caribbean Cinema: Two Perspectives on the Year 1980. Texts by Guillaume Robillard. Ciclic, 2026.

With this third episode, *Stories of Caribbean Cinema* moves into the 1980s. The first two installments covered Cuba, Jamaica, Trinidad and Tobago, and Guadeloupe, from the 1960s through the emergence of Caribbean cinema. This time, two films made in the same year take radically different directions. In Jamaica, *Children of Babylon* explores romantic, sexual, and racial relationships with unusual freedom. In Guadeloupe, *Live Free or Die* draws on several centuries of history centered on the legacy of Commander Ignace. This article is the third installment in a series of ten. Two installments have already been published, and seven more will follow in this chronology of Caribbean cinema. 1980: JAMAICA – “CHILDREN OF BABYLON”, BY LENNIE LITTLE-WHITE This film is unique in Jamaican cinema and, more broadly, in Caribbean cinema as a whole. Far from the social deprivation of Kingston’s ghettos, in a villa in the countryside (complete with a swimming

Read More »

conTACT RK

we'd love to have your feedback on your experience so far

Join The List

Join our Richès Karayib community!  Sign up for our newsletter.

Want To Maximize Your Business Presence On Riches Karayib?

Complete the form to start the application